02-04 New Development Hub · Passion Permit Spoke

From idea to
operating business.

Five levels. Start free. Move at your own pace. A dedicated Facilitator and the right specialists at every stage.
LEVEL E
Foundation
Free
→
LEVEL D
Launch
$99
→
LEVEL C
Systems
$249
→
LEVEL B
Growth
$499
→
LEVEL A
Establishment
$799
Start at Level E — it's free →
The full program

Every level, every step.

Each level is a 6-week program. You only move forward when you're ready. Each level builds directly on the last — your Facilitator stays with you throughout.
LEVEL D · $99
Launch
Validate your idea. Build your foundations.
$99
6-week program
▼

What happens

1
Market positioning
Nail exactly who this is for, what the offer is, and why them over anyone else.
2
Brand foundations
Business name, positioning statement, visual identity basics.
3
Online presence
Website or landing page, Google Business Profile, social profiles set up.
Sales & Marketing SP
4
Who is this for?
Define your target audience clearly. Who has this problem, where do they live, and why would they choose you?
5
Legal basics
Service agreement, client contract, basic T&Cs. Protect yourself from day one.
Legal SP
6
90-day launch plan
A clear, executable plan for your first 90 days in business.

What you leave with

A validated idea with a clear target audience. A registered business with proper legal foundations. An online presence. A 90-day plan for the next stage.

The Level D decision

"My idea is validated. The foundations are in place. I'm ready to build the business properly." → Level C

Unlocks after Level E completion
LEVEL C · $249
Systems
Make it repeatable. Build what scales.
$249
6-week program
▼

What happens

1
The client journey
Map every touchpoint from first contact to delivery to follow-up. Identify the gaps.
2
Operations documentation
Write down how you do what you do. SOPs for every repeatable process.
Improvement SP
3
Sales process
Pipeline, follow-up system, closing approach. From prospect to customer — every time.
4
Financial systems
Invoicing, tracking, reconciliation, BAS basics. Financial hygiene that protects you.
Financing SP
5
Your first hire
When to hire, who first, contractor vs employee, what to document before you do.
HR SP
6
90-day growth plan
Built on your new systems. Measurable. Designed to actually happen.

What you leave with

A documented, repeatable business. Systems for sales, delivery, and finance. A first hire plan if you're ready for it. A business that doesn't fully depend on you being there every minute.

The Level C decision

"The business runs. I want to grow it." → Level B

Unlocks after Level B completion
LEVEL B · $499
Growth
Scale what's working. Build for the next stage.
$499
6-week program
▼

What happens

1
Marketing strategy
Which channels, what content, paid vs organic. A strategy that matches your business stage.
Sales & Marketing SP
2
Sales system
CRM basics, pipeline management, conversion improvement. Predictable revenue.
3
Financial health
Cashflow management, margin analysis, pricing review. Are you actually profitable?
Financing SP
4
Team and culture
Managing people well. Building a team that gets it done without you doing everything.
HR SP
5
Strategic partnerships
Who could you partner with? What does the ARC network offer your business right now?
6
12-month growth roadmap
Specific, measurable, resourced. Not a vision — a plan.

What you leave with

A working marketing system generating consistent leads. A sales process converting them. A financial picture you can actually read. A 12-month roadmap with clear milestones.

The Level B decision

"This is a real business with momentum. I want to establish it for the long term." → Level A

Unlocks after Level A completion
LEVEL A · $799
Establishment
Long-term business. Investment ready. Next horizon clear.
$799
6-week program
▼

What happens

1
Business maturity audit
Honest assessment of what's strong, what's fragile, and what needs rebuilding before the next stage.
QC SP
2
Investment readiness
Financial statements, business valuation basics, investor-ready documentation.
Financing SP
3
Funding strategy
Grants, investors, lenders. What's available, what you qualify for, how to approach it.
Lender SPs
4
IP and protection
Trademarks, contracts, IP ownership. What you've built needs protecting.
Legal SP
5
Exit, expand, or replicate
What are the real options from here? Sell, grow, franchise, or build a community around it?
6
The ARC pathway
Becoming a Spoke Co-Founder. Building a Hub. What ARC offers the businesses that graduate here.

What you leave with

An established, protected, investment-ready business. A clear long-term strategy. Knowledge of what funding is available and how to access it. A decision on what comes next — and a pathway to get there inside ARC.

The Level A graduation

You have built a business from scratch inside ARC. You now have the option to become a Spoke Co-Founder, build a hub, or continue growing with ARC as your network.

Unlocks after Level @ completion

What makes this different

This isn't a course. It's a guided build program with real people and real specialists at every stage.

→
Your Facilitator stays with you
One dedicated Facilitator across all five levels. They know your business because they helped build it.
→
Real specialists, not theory
Legal, Financing, HR, Marketing — real practitioners brought in exactly when you need them.
→
Lenders get early access
Funding options are introduced in Week 5 of Level E — before most businesses even know what they need.
→
Builds toward ownership
Level A graduates have the option to become ARC Spoke or Hub Co-Founders. The program grows into equity.
⚙
YOUR AI GUIDE · AVAILABLE 24/7
The Business Builder Foreman
From the moment you complete your Foundation Pillar, your Foreman is with you. It analyses your results, identifies what to focus on first, and prepares you for every Facilitator session — so you never arrive at a call without knowing what to bring.

Common questions

Do I have to do all five levels? +
No. Each level stands alone. Many people complete Level E and Level D and have everything they need. The levels are designed so you go as far as your business requires — not further.
How long does each level take? +
Each level is six weeks. You move to the next level when you're ready — there's no set time between levels. Some people run them back-to-back. Others take time to apply what they've learned before continuing.
What's included in the $99–$799 fee? +
Six weeks of structured sessions with your Facilitator, access to the relevant specialist SPs for that level, all program materials and templates, and access to the ARC Business Wizard during your program.
What if my idea isn't viable? +
That's exactly what Level E is for. Finding out early — before you've spent money or time on an idea that isn't viable — is the whole point of the Foundation Program. Many people refine or pivot their idea during Level E and come out with something much stronger.
Do I need to already have an ABN or registered business? +
No. Level E takes you through registration as part of Week 3. You don't need anything in place to start. Just the idea.
What does it mean to become a Spoke Co-Founder? +
Level A graduates have the option to build a community spoke inside ARC around their business or industry. This means becoming a Co-Founder with equity in that spoke, running it with a team of Facilitators, and sharing in the revenue it generates. It's ARC's version of "graduating into the network."